We are thrilled to welcome UK Entrepreneur and founder of Accessories by Abiye: Abiye-Yvonne Dede to the spotlight this evening.
Welcome Abiye, come tell us your story...
My name is Abiye-Yvonne Dede. I was born in Nigeria and have lived in the UK since 2003. I am currently in my final year pursing a PhD in Cancer Immunology at Nottingham Trent University. I’ve always had a long-standing fascination with fashion especially how accessories can transform any basic outfit. As far back as I can remember, I loved customising outfits and making them ‘my own’ by adding sequins, beads etc
Accessories by Abiye – Duo brooch and hair clip with a matching button earring
Spotlight: Wow, A PhD student with creative flair! Please tell us about your business...
Accessories by Abiye launched in December 2012, is my own contribution to the fashion scene. Because of my African heritage, I’m a big fan of the vibrant colour and patterns of the African print fabric. My line is my attempt to showcase and introduce African fashion to the world, using African print-inspired accessories that can be worn with any basic outfit. My line hand makes and customises jewellery – earrings, bangles, necklaces other accessories such as hairbands, brooches, bow ties, handbags & clutch bags and shoes. We hope that t-shirts for spring/summer will be available soon.
|Accessories by Abiye – Duo handbag and clutchbag, earring and matching bangles|
Spotlight:What made you start this business?
There’s a huge trend at the moment utilising African prints that I love, but I felt there was nothing special about any of them. I wanted to add my own style into the already existing fashion scene and more importantly merge Western with African fashion. I wanted to wear accessories that made a statement - accessories that stood out especially when teamed up with everyday outfits. My idea was to show how African fashion could be incorporated into work, party, casual and play outfits using these accessories.
Accessories by Abiye – Green and orange ladies hairband
Spotlight: What have been the best bits about running your own business?
By far the best bits are seeing a design go from my mind into something that can be worn & seeing the difference it makes to an outfit, it’s just an indescribable feeling – a great sense of accomplishment. What makes it even better is the appreciation I get from the general public! It’s just amazing!
Accessories by Abiye – Ladies stiletto heels
So far, there’s not been any worst bits, Accessories by Abiye is still relatively new and I’m still enjoying every minute of it.
|Accessories by Abiye – Green and purple women’s bow tie|
Some of the highly demanded products include this purple hairband (which I’ve made into a brooch/hair clip or a hairband, depending on the customer requirements), this brown, pink & gold handbag/clutch bag and this gorgeous green, orange and cream choker.
We are currently developing our new website www.accessoriesbyabiye.com where you can purchase items, see the latest trends and how other people have styled their Accessories by Abiye. This website will be launched in April, 2013.
Spotlight: On behalf of myself and all my readers, I'd like to thank you for putting yourself under the 'spotlight' this evening. It has been a pleasure getting to know you and I wish you continued success.
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